• UI Design · Data Viz · 2025

    Hill’s

    Adoption Survey Insight Platform

  • TNSP-charts
    TNSP-charts
    TNSP-surveyresults-cover
    TNSP-charts
    Hill's Survey Insight Platform

    SITUATIONOur client's static, text-heavy survey reports made it challenging for stakeholders to engage with critical current and historical data. This traditional format limited accessibility, understanding, and slowed data-driven decision-making.

    TASKWe were tasked with transforming these static survey reports into a dynamic, accessible digital experience. The primary goal was to foster deeper stakeholder engagement and facilitate data-driven decision-making by presenting complex current and historical survey data clearly and interactively.

  • "From static text to dynamic storytelling: Turning complex survey data into an interactive engine for strategic decision-making."

    Audrey Morrison

  • ACTIONWe began with UX research to understand stakeholder needs. Using these insights, we designed an intuitive, visual landing page. We selected interactive charts and tables for effective storytelling and highlighting key findings. Modular design ensured flexibility and scalability. Crucially, we integrated a CMS for easy annual data updates and automated historical archiving. We prioritized UX, conducting iterative testing for clarity, navigation, and maximum data impact. This collaborative approach – combining design, development, and content strategy – translated complex data into an engaging narrative.

    RESULTSuccessfully launched the data visualization page, offering stakeholders a dynamic, digestible platform for critical survey insights. This centralized and modernized data access, paving the way for increased engagement and improved strategic decisions. KPIs (page views, interaction rates) are being established, with detailed analytics to follow post-launch. The immediate outcome is a vastly improved mechanism for stakeholders to interact with and derive value from survey data.

  • Web Design Pitch • January 2026

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    UX Research • Web Design · Motion · 2024

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    UX Research • Web Design · Motion · 2024

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Swan
Hill's
Episcade

Contact

Let's make

something great.

Available for select projects, collaborations, and full-time roles. Always up for a good conversation.

Audrey Morrison

©2026

  • UI Design · Data Viz · 2025

    Hill’s

    Adoption Survey Insight Platform

  • Hill's Survey Insight Platform

    SITUATIONOur client's static, text-heavy survey reports made it challenging for stakeholders to engage with critical current and historical data. This traditional format limited accessibility, understanding, and slowed data-driven decision-making.

    TASKWe were tasked with transforming these static survey reports into a dynamic, accessible digital experience. The primary goal was to foster deeper stakeholder engagement and facilitate data-driven decision-making by presenting complex current and historical survey data clearly and interactively.

    Hills-Pet
  • "From static text to dynamic storytelling: Turning complex survey data into an interactive engine for strategic decision-making."

    Audrey Morrison

  • ACTIONWe began with UX research to understand stakeholder needs. Using these insights, we designed an intuitive, visual landing page. We selected interactive charts and tables for effective storytelling and highlighting key findings. Modular design ensured flexibility and scalability. Crucially, we integrated a CMS for easy annual data updates and automated historical archiving. We prioritized UX, conducting iterative testing for clarity, navigation, and maximum data impact. This collaborative approach – combining design, development, and content strategy – translated complex data into an engaging narrative.

    RESULTSuccessfully launched the data visualization page, offering stakeholders a dynamic, digestible platform for critical survey insights. This centralized and modernized data access, paving the way for increased engagement and improved strategic decisions. KPIs (page views, interaction rates) are being established, with detailed analytics to follow post-launch. The immediate outcome is a vastly improved mechanism for stakeholders to interact with and derive value from survey data.

  • Web Design Pitch • January 2026

    Innovative Web Design Approach

    Web Design

    Prototyping

    AI Integration

    UX Strategy

    Case Study

    +

    Brand and web design pitch • July 2025

    Opill: Small Pill, Smart Support

    Web Design

    Brand design

    AI Integration

    UX Strategy

    Case Study

    +

    myCoke
    MyCoke
    Digital campaign and CRM · 2025

    MyCoke Holiday Nostalgia

    Web Design

    Prototyping

    AI Integration

    UX Strategy

    Case Study

    +

    Sprite
    Sprite Banner
    Digital campaign and CRM · 2025

    Sprite holiday boost

    Web Design

    Brand design

    AI Integration

    UX Strategy

    UX Strategy

    Case Study

    +

    TNSP
    UX Research • Web Design · Motion · 2024

    Ranger-Guided, Virtually Explored

    Web Design

    Prototyping

    AI Integration

    UX Strategy

    Case Study

    +

    Digital · 2023

    From Imagination to Colorful Visualization

    Web Design

    Prototyping

    AI Integration

    UX Strategy

    Case Study

    +

    Opill
    UX Research • Web Design · Motion · 2024

    Bridging Upper and Lower Airways with launching Epicascade for AstraZeneca

    Web Design

    Brand design

    AI Integration

    UX Strategy

    Case Study

    +

Hello.

Contact

Let's make

something great.

Available for select projects, collaborations, and full-time roles. Always up for a good conversation.

Hill's
Swan
Audrey Morrison
Episcade

©2026